While Millennials cheer Toys R Us comeback, key piece of data reveals dystopian reason for its return
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September 24, 2026
If you came of age in the 80s or 90s, chances are you remember Toys R Us, the international toy retailer with the anthropomorphic giraffe for a mascot and the catchiest jingle in the business. “I don’t wanna grow up, I wanna be a Toys R Us…